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Mobile Search Marketing

September 12th, 2010      Bookmark and Share

mobile search marketing
Business ethics questions – what do you think?

Do you think it is unethical for an employer to social networking sites mine of information staff employees? Does it matter if the information relates solely to the conduct outside of work or in any way linked to things at work? Address the same question for a marketing research firm that distributes mobile entertainment devices (movies, music, games). Is it ethical that the search for relationships and market segments with information people post about themselves online?

If someone puts things out there others can see, your employer may be watching. No, it is unethical … which is open to the public.


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